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Dr. SUBENDIRAN S

Assistant Professor(SG) / COM

subendiran@pmu.edu




Examination Board / University Year Specialization
Ph.DMadurai Kamaraj University2016Commerce
M.PhilMadurai Kamaraj University2005Commerce
MBAAlagappa University2008Management Studies
M.ComMadurai Kamaraj University2000Commerce
B.ComBharathidasan University1998Commerce

No employment profile information available.

Advanced Corporate Accounting Business LawsCorporate AccountingDigital MarketingDissertation
Entrepreneurship DevelopmentEntrepreneurship Development PracticesFinancial Markets and InstitutionsFinancial ServicesGoods and Service Tax
Goods and Services TaxIncome tax Theory,Law and PracticeInformation System Control and AuditInnovative Entrepreneurial DevelopmentManagement Accounting
Office Management and Secretarial PracticeResearch MethodologyTotal Quality Management
Level Role Title of Activity Date Event Type
From To
InstitutionConvenorLMS Launch for B.Com FinTech and AI20-08-202620-08-2026Skill Development Training
InstitutionConvenorTwo-day workshop on Career Aptitude: Building Quantitative, Logical and Verbal Skills18-08-202619-08-2026Skill Development Training
InstitutionConvenorFinTech Innovation in Banking and Finance14-08-202614-08-2026Guest / Invited Lecture
InstitutionConvenorWorkshop on English Communication Training Programme10-08-202612-08-2026Language & Communication Skill
InstitutionConvenorThree-Day Workshop on Aptitude Training Programme05-08-202607-08-2026Workshop/Seminar/Webinar - Staff Related
InstitutionConvenorAdvanced Excel for Smart Managers12-03-202613-03-2026Workshop/Seminar/Webinar - Student Related
InstitutionConvenorGuest Lecture on “Careers in Digital Marketing: Skills, Tools, and Opportunities”14-02-202614-02-2026Guest / Invited Lecture
InstitutionConvenorMutual Funds: A Beginner’s Module20-01-202627-01-2026Value Added Courses
InstitutionConvenorPortfolio Unitization18-11-202518-11-2025Guest / Invited Lecture
InstitutionConvenorPeace & Harmony Through Value Education: A Pathway to Citizenship18-11-202518-11-2025Guest / Invited Lecture
InstitutionConvenorGST 2.0 Understanding the Reforms of the 56th GST Council14-11-202514-11-2025Guest / Invited Lecture
DistrictConvenorField Vist06-11-202506-11-2025Industrial/Local/Study/Field Visit
InstitutionConvenorParents - Teachers Meet23-10-202525-10-2025Parents Teacher Meeting
InstitutionConvenorBuilding Mental Strength in Students06-10-202506-10-2025Life Skill (Yoga, Physical Fitness, Health & Hygiene)
InstitutionCo-ConvenorMindful Living: A Path To Student Wellness06-10-202506-10-2025Life Skill (Yoga, Physical Fitness, Health & Hygiene)
InstitutionConvenorInternational reporting on sustainability and climate change.03-04-202503-04-2025Guest / Invited Lecture
InstitutionCo-ConvenorIndustrial visit07-11-202408-11-2024Industrial/Local/Study/Field Visit
InstitutionCo-ConvenorInauguration of Commerce Association23-08-202423-08-2024Guest / Invited Lecture
InstitutionConvenorIT Returns Fillling26-10-202326-10-2023Workshop/Seminar/Webinar - Staff Related
InstitutionConvenorTally Prime with GST07-09-202307-09-2023Guest / Invited Lecture
Membership Type Organization Name Date
AcademicINDIAN COMMERCE ASSOCIATION10-07-2026
AcademicIndian Commerce Association23-10-2023
(A) Refereed Research Journals:
Author(s) Title of Paper Journal Volume (No.) Page numbers Year
JAYANTHI N, SUBENDIRAN S,PRABHU S,UMAMAHESWARI DLeveraging Python for Accurate Sales Prediction in the Apparel Industry Insights into Techniques: Exploring XGboost and Linear Regression Model Lecture Notes in Networks and Systems5573 - 586September-2025


(D) Books Chapters:
Author(s) Chapter Title Book Title Name of Publishers ebook ISBN/Hardcover ISBN/ISSN Year of Publication
SUBENDIRAN SGen Z Digital Marketing Strategies: Futuristic the Next-Gen ConsumersTransforming Global Business through AI-Driven Digital Innovation for Sustainable and Circular EconomiesShanlax Publications-, 978-93-6163-855-8, August-2026
SUBENDIRAN SExploring the Role of Fund Manager Expertise in the Performance of Equity Mutual FundTransforming Global Business through AI-Driven Digital Innovation for Sustainable and Circular EconomiesShanlax Publications-, 978-93-6163-855-8, August-2026
SUBENDIRAN SArtificial Intelligence in Fraud Detection and Risk Management: A Commerce PerspectiveTransforming Global Business through AI-Driven Digital Innovation for Sustainable and Circular EconomiesShanlax Publications-, 978-93-6163-855-8, August-2026
SUBENDIRAN SIdentifying Determinants and Applying Machine Learning Models to Predict Consumer Trends in Sustainable Handicraft ProductsTransforming Global Business through AI-Driven Digital Innovation for Sustainable and Circular EconomiesShanlax Publications-, 978-93-6163-855-8, August-2026
JAYANTHI N, SUBENDIRAN S,PRABHU S,UMAMAHESWARI DLeveraging Python for Accurate Sales Prediction in the Apparel Industry Insights into Techniques: Exploring XGboost and Linear Regression ModelData Mining and Information SecuritySpringer, Singapore Online ISBN: 978-981-96-6066-7, 978-981-96-6065-0, August-2025
UMAMAHESWARI D, JAYANTHI N,PRABHU S, SUBENDIRAN S- AI in Business: Redefining Management and Financial SynergiesJournal Press India-, 978-81-981704-5-3, April-2025
SUBENDIRAN SRisk management in construction : challenges and problems of workersAI in Business Redefining Management and Financial SynergiesJournal Press India-, 978-81-981704-5-3, April-2025
SUBENDIRAN SChallenges faced by small business shops in implementing and digital marketing strategiesAI in Business Redefining Management and Financial SynergiesJournal Press India-, 978-81-981704-5-3, April-2025
SUBENDIRAN SThe Problems and Challenges Faced by Snacks Processing Food Industries in ThanjavurTechnological Progress and Business Transformation Journal Press India, Delhi, India978-81-973215-3-5, -, June-2024


Event Type Event Level Event Title Organized by Date Mode
From To
Board of Studies ExternalStateSubject Expert - ExternalPG and Research Department of Commerce, Bharath College of Science and Management26-03-202626-03-2026Offline
Guest / Invited LectureInstitutionInnovation Also Being Suitable Vision in the Field of CommercePG & Research Department of Commerce, Bharath College of Science and Management28-08-202528-08-2025Offline
Extension ActivitiesStatePAZHAGUM MUGAAM CHILDREN’S CAMPPMIST28-04-202405-07-2024Offline
ConferenceInternationalRevolutionizing Business Landscapes:The Nexus of Technological Progress and InnovationDepatment of Commerce, PMIST04-04-202405-04-2024Offline
Guest / Invited LectureInstitutionSkills Devolopment Program - Entrepreneurial SkillsDepartment of Commerce , PMIST20-07-202320-07-2023Offline
Professional Development ProgrammeStateAnnual BOS - Member- Commerce UG & PGNSM S.Vellaichamy Nadar College ( Autonomous)07-06-202307-06-2023Offline
Contact Address :

SUBENDIRAN S
Assistant Professor(SG)
Department of Commerce

Vallam-613403